Check out the new Nike Waffle Debut Retro sneak for a fresh take on the OG we all know and love. Nike sneakers have evolved quite a bit from the original Nike Waffle Trainer, patented in 1974, and inspired by company co-founder Bill Bowerman’s wife’s waffle iron. Nike took its name from the Greek goddess of victory, and the name has become a self-fulfilling prophecy for the brand, now the number-one athletic footwear brand in the world. Known worldwide for top-notch quality, performance and style, and marked by the unmistakable swoosh, Nike shoes make every step count.